James Sutherland

Brand Strategy & Design • Website Strategy & Design • Copywriting

Client: James Sutherland Voice Actor

Project elements:

Project Goals

Voice Actor James wanted a brand that proudly showed his Scottish heritage without using predictable imagery like tartan patterns or shortbread. James loves his native Scotland, nature the arts and history so we used this to influence his brand colour palette.

His background is on stage, with storytelling playing a central role in his work. He wanted his branding to have a down-to-earth, honest and reliable feel.

 

Deliverables

  • Branding strategy and design
  • Tag lines
  • Website content strategy
  • Website design and build
  • Bespoke logo design
  • Bespoke brand pattern
  • Brand guidelines showing how to use branding confidently, effectively and consistently
  • Brand, website, photography and pattern mood boards and style guides
James Sutherland's website home page.
James Sutherland's branding showing various logo lockups in different colours.
Play Video about screenshot from James Sutherland's website tour youtube video.
James Sutherland's brand board.

In James's words

How did you feel before we started working together?

“I felt like I was going into unknown territory. I’ve never been involved in a previous website or branding design and only had a very basic notion of what might be involved.”

How did you feel after the project was finished?

“I couldn’t be happier! I loved working on the ideas and designs together. The only thing that surprised me was just how much work went into creating my website and brand. It was amazing!”

Various screens from James Sutherland's website on mobile phones.
James Sutherland's brand mood board on an ipad.
James Sutherland's website home page on desktop and mobile.
James Sutherland's branding showing pages from his brand guides.
James Sutherland's website showing his demo page in an ipad.